August 2017

Art and Function of Lighting

Flip a switch, the light goes on. Flip it again, the light goes off. We do it almost mindlessly, taking for granted the strategy involved in properly illuminating a space. Whether residential or commercial, a great deal of thought goes into the art and function of lighting in environmental and architectural design.

Humans need to see clearly and comfortably to function, and generally the activity that will take place dictates the way in which the space will be lit. In all cases, the scale of the space is a primary consideration, and we establish contrast by varying the light levels throughout, creating lighter and darker areas – not just for aesthetic purposes but also for the distinct uses within the space. In commercial design, however, the space is lit in a fashion that isn’t always task-oriented, but directionally oriented in order to highlight a product or create atmosphere.

In restaurant spaces, lighting helps achieve the mood one is promised with their dining experience. There is a delicate balance to strike, with too much or too little lighting causing frustration in customers whose meal is marred by a garishly lit table or the inability to see their food or dining companion. We find that too often dining rooms are over lit and believe that as a general rule the most soothing lighting strategy for restaurant patrons is one in which just 25 percent of your light is utilized. Color palette, surface textures, available natural light, hours of operation and focal points/points of interest are just a few of the factors taken into consideration when developing an overall lighting strategy as the goal is to achieve a cohesive look and feel in mood throughout the entire space.

Much the way proper lighting enhances a customer’s experience in a restaurant, it also can create a positive experience in a retail setting. The same basic principles apply, with shoppers’ perceptions of the space and merchandise influenced by a well-executed lighting scheme. Again, levels of brightness should be varied. Spotlights are used deliberately, as are backlit panels, to showcase certain merchandise, with the overall lighting design appropriate to the brand and vibe of the store.

The art of lighting involves creativity, of course, but knowledge of its effects on a subjective level indicates a true professional. Graham Reese Design Group marries art and function to ensure that from every angle your business is seen in the best possible light.

Best Seat in the House- Binion’s Steakhouse at Horseshoe Casino in Tunica

If you’re looking for a dining experience with a little Las Vegas flash but only can get away to, let’s say, Tunica, then you’re in luck. Jack Binion’s Steakhouse at Horseshoe Casino in Tunica has upped the ante on fine dining in the Mississippi Delta region and, because Graham Reese Design Group had a hand in designing the elegant restaurant and bar, we can give you a little insider information about the best seats in the house.

The elegant restaurant strikes a balance between big-city chic and Southern charm, offering intimate tables for a sexy, romantic dinner or seating that gives you a peek behind the scenes. The semi-open kitchen view provides patrons the opportunity to watch the chef and staff bring the menu to life as they create decadent dishes as lavish as the decor. Those who wish for a little privacy can sink into a luxe leather banquette; groups can pull up to a large table in the spacious dining room for an incomparable culinary experience.

Binion’s cocktail lounge is a sophisticated spot in which one might think he is in Vegas if he didn’t know better. Red leather and heavy onyx lend a cool vibe and the illuminated bar provides just the right amount of warmth in an elegant space that opens to the casino floor. Grab a drink and watch the action — or join the action. It’s just steps away.

Whether the occasion is business or pleasure, a memorable dining experience awaits at Binion’s Steakhouse in Tunica, where Vegas flair and big-city aesthetics meet tastefully in a Mississippi Delta casino.